Sample Prospecting Letter
Putnam Rollover IRA: Job changers
(Note to investment representative: Retype this letter on your firm’s letterhead, which must include your FINRA member name, address, and phone.)
Date
Rollover Prospect
Address
City, State, Zip
Dear Investor:
Please accept my warmest congratulations on your new job! I hope you are enjoying some of the many benefits that a job change can bring.
One of those benefits is the opportunity to review your retirement savings strategy in light of your long-term goals and to make changes that can improve your overall results. With this in mind, I’d like you to consider a Rollover IRA.
Rollover IRAs have features that may be superior to those of your former employer’s qualified plan. For instance, while IRAs enjoy the same tax-deferred compounding as qualified plans, they typically offer a wider range of investment choices, which may better suit your investment goals over the long term.
IRAs also offer flexible withdrawal options, including an early retirement option that allows you to begin withdrawing funds before age 591⁄2 when certain requirements are met, without triggering a 10% IRS penalty.
If you have a number of retirement accounts, you can benefit from consolidating them into a single Rollover IRA. By having all your retirement assets in one account, you can reduce paperwork and administrative fees while focusing your retirement strategy.
If you would like to learn more about the benefits of a Rollover IRA and discuss the ways you can improve your retirement savings strategy, please call me at [your phone number]. 
As always, I thank you for your business, and I look forward to the opportunity to help you achieve your long-term financial goals.
Sincerely,
Your name and title