Advisor Tech Tips

Stay on top of trends in mobile technology, software, and social media.

How businesses use Snapchat to engage with Millennials

February 23, 2017

Snapchat is a popular app that allows users to send and receive pictures and short videos called “snaps.” With over 150 million daily users — up from 50 million in 2015 — and a nearly $21 billion company valuation ahead of its upcoming IPO, Snapchat is currently one of the fastest growing social networks. What makes Snapchat unique is that the pictures and videos sent by users disappear after 10 seconds and cannot be viewed again. The ... Read more

How businesses use Snapchat to engage with Millennials

Advisor Tech Tips is one of many resources available to advisors from Putnam Investments. Founded with a belief in the value of expert financial advice, Putnam has a long tradition of supporting financial advisors with business-building and planning resources. Content is offered for informational purposes only and is not meant as an endorsement for any particular app, mobile device, or social networking site.